PRIVACY POLICY

Effective Date: 10/1/2025
Last Updated: 10/1/2025

Welcome to Urban Couture ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [website URL], use our mobile application, or engage with our services (collectively, the "Service").

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Service.

We collect personal information that you voluntarily provide to us when you:

• Register for an account
• Make a purchase or transaction
• Subscribe to our newsletter
• Contact us for customer support
• Participate in surveys or promotions
• Apply for employment

This information may include:

• Name and contact information (email address, phone number, mailing address)
• Account credentials (username, password)
• Payment information (credit card details, billing address)
• Demographic information (age, gender, location)
• Professional information (job title, company, work experience)
• Any other information you choose to provide

When you access our Service, we automatically collect certain information, including:

• Device information (IP address, browser type, operating system)
• Usage data (pages visited, time spent, click patterns)
• Location data (with your permission)
• Cookies and similar tracking technologies

We may receive information about you from third-party sources, including:

• Social media platforms (when you connect your accounts)
• Business partners and affiliates
• Public databases and data aggregators
• Marketing and analytics providers

We use the collected information for various purposes, including:

• Providing, operating, and maintaining our Service
• Processing transactions and sending related information
• Managing your account and providing customer support
• Personalizing your experience

• Sending you technical notices, updates, and administrative messages
• Responding to your comments, questions, and requests
• Providing customer service and support
• Sending marketing and promotional communications (with your consent)

• Monitoring and analyzing usage trends and preferences
• Improving our Service and developing new features
• Detecting and preventing fraud, abuse, and security issues
• Complying with legal obligations and protecting our rights

• Conducting market research and analytics
• Delivering targeted advertisements and content
• Measuring the effectiveness of our marketing campaigns

We may share your information in the following circumstances:

We may share your information with third-party service providers who perform services on our behalf, such as:

• Payment processors
• Cloud storage providers
• Email service providers
• Analytics and marketing platforms
• Customer support tools

If we are involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

We may disclose your information if required to do so by law or in response to:

• Court orders or legal process
• Government or law enforcement requests
• Protection of our rights, property, or safety
• Investigation of fraud or security issues

We may share your information with your explicit consent or at your direction.

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication procedures
• Employee training on data protection practices

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Retention periods vary based on:

• The type of information collected
• The purpose for which it was collected
• Legal and regulatory requirements
• Your account status and preferences

Depending on your location, you may have the following rights regarding your personal information:

• Right to access your personal information
• Right to receive a copy of your data in a portable format
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• Right to correct inaccurate or incomplete information
• Right to request deletion of your personal information

• Right to object to or restrict certain processing activities
• Right to withdraw consent where processing is based on consent

• Right to opt-out of marketing communications
• Right to unsubscribe from our mailing lists

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

We use cookies and similar tracking technologies to enhance your experience on our Service. Our Cookie Policy, which is part of this Privacy Policy, explains what cookies are, how we use them, and your choices regarding cookies.

• Essential cookies: Necessary for the Service to function properly
• Performance cookies: Help us understand how visitors interact with our Service
• Functionality cookies: Remember your preferences and settings
• Marketing cookies: Used to deliver relevant advertisements

You can control cookies through your browser settings. However, disabling certain cookies may affect the functionality of our Service.

Our Service may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to these external sites or services. We encourage you to review the privacy policies of any third-party sites you visit.

Our Service is not intended for children under the age of 13 (or 16 in the European Union). We do not knowingly collect personal information from children under these ages. If we become aware that we have collected personal information from a child without proper consent, we will take steps to delete such information promptly.

If you are located outside of United States of America, please note that your information may be transferred to, stored, and processed in countries where our servers are located or our service providers operate. These countries may have different data protection laws than your jurisdiction.

We take appropriate measures to ensure that any international transfers comply with applicable data protection laws and that your information receives adequate protection.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the updated Privacy Policy on our website
• Sending you an email notification (if you have provided your email address)
• Providing notice through our Service

We encourage you to review this Privacy Policy periodically to stay informed about our privacy practices.

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Urban Couture

Email: support@urbancouture.com
Address:  P.O. Box 1177 Annapolis Road, Suite 365, Odenton, MD 21113

For residents of the European Union, you also have the right to lodge a complaint with your local data protection authority.